Ecstasy, 2025.
Social networks, far from connecting people as originally intended, have ended up generating social isolation and addiction.
Like synthetic drugs, such as MDMA/Ecstasy, their use influences our neurotransmitters, altering their functioning. These platforms affect the brain's reward system, releasing dopamine, which generates feelings of pleasure. Every time we receive a ‘like’, our brain releases dopamine. As with drugs, this effect is short-lived: we soon need more.
Social networks are not made to connect people, but to hijack our attention and keep us hooked for as long as possible. Their real purpose is to extract data about our behaviour, turn that information into a commodity and sell it.
Intense use of these platforms leads to isolation, addiction, cognitive impairment such as memory loss, attention and concentration difficulties, as well as affecting mental health, causing identity problems, anxiety and depression.
This text has been automatically translated by the Deepl app. Due to the nuances of automatic translation, there may be slight differences.
Like synthetic drugs, such as MDMA/Ecstasy, their use influences our neurotransmitters, altering their functioning. These platforms affect the brain's reward system, releasing dopamine, which generates feelings of pleasure. Every time we receive a ‘like’, our brain releases dopamine. As with drugs, this effect is short-lived: we soon need more.
Social networks are not made to connect people, but to hijack our attention and keep us hooked for as long as possible. Their real purpose is to extract data about our behaviour, turn that information into a commodity and sell it.
Intense use of these platforms leads to isolation, addiction, cognitive impairment such as memory loss, attention and concentration difficulties, as well as affecting mental health, causing identity problems, anxiety and depression.
This text has been automatically translated by the Deepl app. Due to the nuances of automatic translation, there may be slight differences.